Wieden+Kennedy’s Colleen DeCourcy retires from advertising

“Colleen came in with the solve and enthusiasm of a change agent,” explained Wieden+Kennedy Chairman Tom Blessington in a assertion. “She provoked, prodded and led this agency, and the business for that issue, in immeasurable and long lasting means in excess of the previous 9 a long time. For that and far more, we are for good grateful and would like her all the ideal in retirement.”

DeCourcy explained to step back now is to continue the function she established out to do in the very first area. “You cannot be a massive advocate for improve and not at any time feel it indicates you,” she said. “If you seriously think that injecting new wondering, new blood and new dynamics into a company like Wieden only makes it additional interesting, then at a certain position, you alter yourself out as well.”

Go through: An extended Q&A with Colleen DeCourcy on the place Wieden+Kennedy will go following.

Wieden+Kennedy will not be filling DeCourcy’s role—the agency, she mentioned, is now on program underneath the continuous leadership of Karl Lieberman and Neal Arthur, the previous New York leaders who in late 2020 have been respectively elevated to the roles of world main resourceful officer and international main functioning officer.

The two leaders said they’re grateful for what DeCourcy has done for the team and for them individually, with Lieberman noting that “she’s led the way in demonstrating that it’s not about micromanaging this put or providing it some type of slender strategy about what it should really be, it is really about supplying folks the area, the support and the perspective they need to do the occupation in their personal way.” 

“Colleen is an absolute legend,” Arthur extra. “It’s thrilling to know that she will be out in the globe, imposing her will and generating impression on areas further than advertising.”