Cerebra Lauded by Frost & Sullivan for Its Sustainable, Technologies-Pushed E-waste Management

The use of highly developed technologies, innovative awareness programs, and strategic partnerships make the organization a accurate pioneer

MUMBAI, India, Nov. 2, 2021 /PRNewswire/ — Based mostly on its modern examination of the Indian e-waste administration marketplace, Frost & Sullivan recognizes Cerebra Integrated Systems Ltd. as the 2021 Indian Enterprise of the 12 months Award. Cerebra has innovative e-waste administration in the state with its entirely automatic, R2-certified (responsible recycling) e-waste recycling facility, the major in India with an annual processing potential of 96,000 metric tons. Cerebra has supplemented this capability developing with a groundbreaking Assortment Lover System, which channels e-squander from the unorganized sector to the organized sector.

2021 Indian e-squander Management Corporation of the Yr Award

From remaining a new entrant in an rising marketplace in 2013-2014, Cerebra’s present consumers incorporate electronics and technological know-how majors from the Fortune 500 checklist,The corporation has accomplished 98% utilization of its e-waste processing potential, a scarce feat in the current market,” claimed Saraswathi Venkatesan, Study Analyst. “Cerebra is 1 of the really handful of businesses in Asia with all five ISO certifications for recycling. It spearheads campaigns on e-waste consciousness and actively promotes the reuse of refurbished machines as portion of its zero landfill motivation.” she added.

Cerebra is at the forefront of awareness initiatives in the industry, partnering with local repair service and refurbishment sellers via the Selection Associate System. The firm trains sellers to set up official assortment centers to provide e-squander from their vendor network into the structured sector. In addition, Cerebra’s zero landfill plan encourages more productive e-waste processing tactics to prevent environmental hurt and has tailor-made its corporation management computer software to create an on the internet monitoring program that monitors each individual stage of the recycling method. This automatic, streamlined, and transparent platform is one of a kind in an sector with constrained technologies penetration.

Cerebra has an modern client acquisition and retention technique that requires collaborating with Brands Association of Information and Technological innovation (MAIT), Ministry of Electronics and Info Technologies (MEITY), and Ministry of Setting, Forest and Local weather Transform (MoEFCC). Furthermore, the firm partners with universities and academic establishments to established up completely functional computer laboratories with refurbished computers and laptops in numerous cities. These natural environment-pleasant, impressive methods assure expansion, improve brand name visibility, boost marketplace share, and bring in sustainable revenues.

“Cerebra’s rising agreement base from outside the house India, enlargement to other nations around the world in the location, and the likely inflow of new consumers have positioned it for accelerated growth,” observed Venkatesan. “Its dedication to circularity and a zero landfill policy have resulted in invaluable contributions to e-waste administration and created India a globally aggressive marketplace.”

Every single yr, Frost & Sullivan offers a Business of the Year award to the corporation that demonstrates excellence in phrases of expansion approach and implementation in its area. The award acknowledges a large degree of innovation with solutions and systems and the ensuing leadership in conditions of shopper price and current market penetration.

Frost & Sullivan Very best Procedures Awards acknowledge firms in a selection of regional and worldwide markets for demonstrating fantastic achievement and remarkable functionality in spots these as management, technological innovation, shopper support, and strategic products advancement. Sector analysts review industry individuals and evaluate performance by in-depth interviews, analyses, and in depth secondary analysis to establish greatest practices in the industry.

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Tarini Singh
P: +91-20 6718 9725
E: [email protected]

About Cerebra Integrated Systems Ltd.

Cerebra Built-in Systems Ltd. is a community shown enterprise and is engaged in the business of e-waste recycling, refining and refurbishment, digital manufacturing expert services, and IT infrastructure administration. Set up in 1992, it was a single of the to start with organisations to manufacture and market personal desktops and IT components elements. These days, Cerebra Inexperienced is just one of India’s major recycling and refurbishment providers headquartered in Bangalore and has established up the country’s greatest e–waste recycling and refurbishing vegetation in Narsapura, Kolar district. The company is a pioneer in e–waste administration and has not too long ago launched the concept of Device–as–a–Service (DaaS) to company organizations in India.

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